Author name: William Aemisegger

Diversity Program, eMarketplace, Veteran Program

The Way of Doing Business Has Changed Forever as COVID Forces Small and Minority-Owned Businesses to Undergo Digital Transformation

AUBURN HILLS, Mich., August 6, 2020 – Small businesses have found that not only is the digital transformation of their companies vital to their future, but in a COVID world the demand from business buyers has increased dramatically. For minority small businesses, which are growing 10 times faster than non-minority businesses, future growth, and survival during a pandemic is dependent on eCommerce Marketplace capabilities and integration to eProcurement platforms.

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